Pura Vida

Each bracelet is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks.

100% waterproof
Wax-coated
Iron-coated copper "P" charm
Adjustable from 2-5 inches in diameter

Each bracelet is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks.

100% waterproof
Wax-coated
Iron-coated copper "P" charm
Adjustable from 2-5 inches in diameter

It’s our job to protect the beaches and ocean we love, and to keep them clean so we can enjoy them for generations to come. Join the movement and help us make a difference with the new Clean Beaches Bracelet! For each bracelet sold, Pura Vida donates 5% o

Each bracelet is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks.

100% waterproof
Wax-coated
Iron-coated copper "P" charm
Adjustable from 2-5 inches in diameter

These Mini Braided bracelets are a delicate take on a classic style. Every bracelet is 100% waterproof. Go surf, snowboard, or even take a shower with them on. Wearing your bracelets every day only enhances the natural look and feel. Every bracelet is uni

Each bracelet is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks.
100% waterproof
Wax-coated
Iron-coated copper "P" charm
Adjustable from 2-5 inches in diameter

For each bracelet sold, Pura Vida donates 5% of the purchase price to the Surfrider Foundation, a nonprofit dedicated to the protection and enjoyment of the world's ocean, waves and beaches.
100% waterproof
Wax-coated
Adjustable from 2-5 inches in diam

Pura Vida Jacket Sticker
2.5" x 3"

Luxe meets the sandy shores with the Costa Cowrie Charm Bracelet. Sitting on a white bitty braid, each bracelet features a cowrie shell with the edges dipped in silver making them a real hidden treasure.
Wax-coated
Cowrie shell: 15mm (L) x 12.5mm (H)
A

Take it slow in these Opal Sea Turtle Earrings. This cute sea turtle design gets extra chic with a sparkly opal center in blue silver studs.
Brass base with rhodium plating and opalescent stone
Opal stone dimensions: approx. 7mm (H) x 5mm (W)
Sterling

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique—in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.

It’s the bracelet that started it all. Each one is handmade, waterproof and totally unique— in fact, the more you wear it, the cooler it looks. Grab yours today to feel the Pura Vida vibes.